Experience Club US to Host Exclusive Event for Latin American Business Families in Palm Beach

Event at the iconic The Colony hotel set for September, in partnership with the LATAM Family Office Society.

On September 5 and 6, 2025, Palm Beach will host a high-level gathering promoted by the Experience Club US in partnership with the LATAM Family Office Society. Bringing together approximately 30 business families and Family Office leaders with operations or strategic interest in Latin America, the event will take place at the iconic The Colony hotel, a symbol of elegance, privacy, and sophisticated lifestyle in South Florida.

The experience is designed to offer an intimate and refined environment for idea exchange among peers who share a multigenerational vision of legacy, cross-border investment, and social impact. Over two days, guests will take part in curated dinners, forums, panels, and moments of genuine connection aimed at fostering strategic conversations about the future of family wealth.

The agenda begins on Friday with guest arrivals and a welcome dinner, setting the tone for the days ahead. On Saturday, the day starts with breakfast followed by exclusive content sessions led by the LATAM Family Office Society, addressing topics such as multigenerational wealth management, geopolitical strategy, and emerging opportunities across the Americas. One of the highlights will be a panel discussing updates on proposed U.S. legislation (“Big Beautiful Bill”) that could directly affect Latin American investment in the U.S. — a vital theme for families with assets or expansion plans in the North American market.

The gathering concludes with a closing lunch and a free afternoon to explore Worth Avenue, one of Palm Beach’s most sophisticated streets, globally recognized for its luxury retail, fine art galleries, and upscale dining.

A Strategic Brand Opportunity Among Latin America’s Most Influential Families

In addition to a carefully curated experience for its guests, the event offers a rare opportunity for brands seeking to connect with a highly qualified and influential audience. A limited number of exclusive sponsorship packages are available, with benefits including full access to the event for two representatives (including accommodation at The Colony), brand visibility in all event materials and signage, and recognition as a supporter of a trusted ecosystem built on legacy, leadership, and cross-border connections.

“Palm Beach symbolizes everything we believe is essential for high-level gatherings: sophistication, privacy, and an atmosphere that fosters lasting relationships. This event is an invitation for a meaningful connection among leaders who share a multigenerational vision of legacy, prosperity, and impact. Together with the LATAM Family Office Society, we are cultivating a trusted space where relevant content and genuine relationships thrive — and where brands that align with these values have a unique opportunity to engage with an influential community deeply committed to the future of the region,” says Marcelo Goulart, CEO of Experience Club US.

Founded in 1947, The Colony Hotel is a landmark in Palm Beach. Frequented by celebrities, legacy families, and global business leaders, the hotel blends historic architecture with a vibrant and exclusive contemporary aesthetic. Just steps from Worth Avenue, it offers tailored hospitality, curated design, and discreet luxury — all of which reinforce the spirit of this unique gathering.

Brands interested in becoming sponsors can reach out directly via email at marcelo@experienceclubus.com.